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Google Search Console Launches Achievements Report To Celebrate Website Milestones

Google introduces an Achievements report in Search Console to track milestones, monitor progress, and access growth tips.

2 min read

Highlights

  • New Achievements report now live in Google Search Console.

  • Tracks site milestones based on Google Search clicks.

  • Offers progress insights, growth tips, and success resources.


Source: Image created by Martech Scholars_Google Search Console adds Achievements to track your site’s milestones and growth.

Google Brings Milestones Into Search Console

Google has officially introduced an Achievements report in Search Console, giving site owners a centralized place to track important milestones. The feature celebrates progress based on clicks from Google Search, highlights in-progress goals, and offers direct access to insights and success tips.

Previously, Google shared these achievements through email notifications as part of its Insights experience. Now, with the dedicated report, webmasters can monitor milestones more easily within the Search Console dashboard.

Announcing the update on LinkedIn, Google Search Central said:

“We’re happy to bring Achievements into Search Console as a new report. We know users love the milestones, so we thought we’d create a place where you can check them inside Search Console. We hope you like it and reach MANY milestones.”

How The Achievements Report Works

The new report is designed to make progress tracking more engaging.

  • Click-Based Goals: Achievements are tied to website clicks in Google Search. For example, reaching 50 clicks within 28 days for the first time will unlock a milestone.
  • In Progress vs. Achieved: The report is divided into two sections. One displays current goals you’re close to completing, while the other lists previously achieved milestones.
  • Insights and Tips: Each achievement links to Search Console Insights, comparing current performance against past data and offering practical growth recommendations.

Users will also continue receiving celebratory emails when milestones are reached, reinforcing motivation alongside the in-app experience.

What It Is (And Isn’t)

Google emphasizes that Achievements are motivational tools, not ranking signals.

The report is designed to encourage site owners to celebrate small wins, track growth trends, and focus on content that attracts visitors. However, these achievements do not impact Google’s ranking algorithms or search positions.

Availability and Requirements

For new websites added to Search Console, it can take up to 28 days for enough data to populate the report. Existing sites with regular traffic should see achievements right away once the feature is available.

Achievements are gradually rolling out and will appear directly inside Search Console for all users.

Why This Matters

By integrating achievements into Search Console, Google makes it easier for webmasters, SEO professionals, and business owners to see progress at a glance.

  • Content creators can quickly measure performance wins.
  • Businesses can celebrate growth milestones tied to real user engagement.
  • Marketers gain added motivation to focus on traffic-driven strategies.

Unlike vague analytics, the clear, click-based milestones make progress visible and rewarding.

Looking Ahead

Google’s move aligns with its broader push to make Search Console more user-friendly and focused on growth insights.

By centralizing achievements, progress tracking becomes more accessible and motivating, encouraging website owners to keep optimizing content for user engagement.

With this update, milestones are no longer hidden in inboxes—they’re front and center, ready to celebrate every step of your site’s journey.

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